SEO basics

Table of contents

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  • Optimizing title tags and meta descriptions

  • Using header tags effectively

  • Content optimization best practices

  • Image optimization techniques

  • Internal linking strategies

  • Understanding backlinks and their importance

  • Link building techniques

  • Social media and SEO

  • Guest blogging and outreach

  • Monitoring and analyzing off-page SEO efforts

  • Setting up Google Analytics for SEO

  • Understanding Google Search Console

  • Key performance indicators (KPIs) for SEO

  • Analyzing traffic and conversion data

  • Adjusting strategies based on analytics

  • Danny Sullivan @dannysullivan

  • Rand Fishkin @randfish

  • Matt Cutts @mattcutts

  • Bruce Clay @bruceclay

  • Eric Ward @ericward

  • John Mueller @JohnMu

  • Lily Ray @lilyraynyc

  • Aleyda Solis @aleyda

  • Cyrus Shepard @CyrusShepard

  • Marie Haynes @Marie_Haynes

  • Barry Schwartz @rustybrick

  • Dr. Pete Meyers @dr_pete

  • Brodie Clark @brodieseo

  • Glenn Gabe @glenngabe

  • Patrick Stox @patrickstox

What is SEO?