B2B Solutions Marketing: Leading with Customer Applications

Unlock the secrets of B2B marketing with customer-centric strategies that drive sales and enhance product value.

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Combine the power of AI with expert-curated content for a personalized learning experience

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Selected resources from platforms like YouTube, the best posts, and more

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Personalized content using advanced AI to adapt to your learning style and pace

Interactive notes

Take notes, highlight key concepts, and create your own study materials

Visual learning

Watch video tutorials and visualize concepts through interactive diagrams

What You'll Learn

How to identify and analyze customer needs
Techniques for developing customer-centric marketing strategies
Methods for creating effective B2B messaging
Best practices for aligning marketing with sales
Insights into measuring the success of B2B marketing campaigns

Course Content

9 topics

Understanding B2B Solutions Marketing
Preview
Historical Context of B2B Marketing
Preview
Customer-Centric Approach in B2B
Preview

Requirements

• Basic understanding of marketing principles
• Familiarity with B2B sales processes
• Access to a computer and internet
• Willingness to engage in group discussions
• Desire to learn and apply new marketing strategies

Target Audience

Marketing professionals, sales teams, product managers, business owners, and anyone interested in B2B marketing strategies.

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